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8th April 2007

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posted in design, dribble, general |

Purchase Ambien, Web 2.0 is no longer just a buzz word (though it is certainly that as well) – it has become the official term used to describe a different way of approaching the creation of websites that expands the roll of the user and favors dynamic interaction and application functionality over the static click-and-read model of yesteryear (bla bla bla...). Ambien swollen throat, And of course, along with heightened functionality and AJAX everything, buy ambien legal, Ambien gneric, comes a new aesthetic to visually communicate to the user that he or she has arrived at a Web 2.0 site. The only catch is, substitue for ambien, Lipitor ambien, it’s not a new look at all...we have seen this before.

I've compiled the diagram below for your amusement, but ambien, Bitter taste ambien, so click to see the whole thing expanded, and have a laugh:

Lego My Logo Diagram

The rounded bubbly letters, deals online find ambien on line, Ambien have 516 printed on it, the fun, icon-rich, ambien online pharmacy sale, Order ambien online, bright colored logos and designs of today are a shameless throwback to childhood and the kid-targeted marketing of the 1980’s. The visual syntax of Web 2.0 makes a point to remind us of a different time in our lives when the market was booming with new bright shiney toys and sugary cereal and snacks that would make our mouths pop and our teeth rot, ambien zolpidem 0a.

As the later half of "Gen-x" and the 2nd generation of Baby Boomers reach consumer maturity (many of us have gotten out of school, are making some money of our own and have a tendency to hang out on our 'puters rather than veg infront of the tv), I think it's become apparent that the the 18 - 35 yo demographic is a superior market to target, Purchase Ambien. Buy ambien overseas online no prescription, And Web 2.0 branding is all about referencing toy and cereal marketing. It's the perfect approach, insurance waiver for ambien cr, Ambien cr ingredients, as web 2.0 application sites are the uncanny equivalent of Saturday Morning Cartoons.

From Lego to Google, online us pharmacy ambien, Gift mike david harry ambien, it’s all connected....

Rather than writing a long essay about the cultural implications about what this means for web 2.0, here are a few examples I find particularly amusing:

Yelp and Lego

Yelp and LEGO - Their design team must play with Legos on their lunch break b/c there is no way this is a coincidence...., seroquel ambien night hunger. Smoke pot get off ambien,

MyBlogLog and Frogger

C'mon, who didn't see the corrolation between blogging and playing frogger, depakote ambien.

RollyO and Fruit Rollups

Purchase Ambien, In my oppinion, the ROLLYO Logo is just as likely to give you a cavity as these sugary snacks...the graphic even looks like one. Ambien date rap, And here's the cincher: this one will make all you web designers and developers kill yourselves laughing. My partner and I were in stitches when I made this corrolation:

Vitamin and Cabbage Patch Kids

...well, trip to canada buy ambien, Nicklson ambien, maybe this kills my chances of writing for Vitamin, but it was worth it, ambien altitude. Can ambien hurt your liver, Actually, they'd probably think it's funny. We did.

There are hundreds more....more than one person could possibly catalogue, Purchase Ambien. But the question one has to ask is whether these designs are the product of designers who came out of the 1980’s carrying memories of Hanna Barbara and Atari video games, Pop Rocks bursting in mouth and a love of the Fruit Loops parrot, or are we intentionally marketing to the kids at the tail end of the 2nd Generation Baby Boom now, with hopes that these brands will stick for later the way cartoonage and video games have stuck with us like a Lisa Frank sticker on a Debbie Gibson binder. I think there are merits to theories, and I would hesitate to knock a method that makes me remember theme songs decades later. Obviously they did something right...

The 1980s were lucrative for those targeting kids, and hopefully this is an omen that web 2.0 as a market trend has more staying power than the 1.0 boom of the late nineties. I was lucky enough to have missed the economic fall of the Web 1.0 market (I was still in undergrad eating Ramen Noodles at 10 cents a pack and going to campus art openings for the free hors d’vours), but I, like a lot of sophmores in the industry, certainly have put stock - both figurative and literal – into this round, and I definitely don’t want to hear Game Over anytime soon.

Ultimately, I have confidence that current branding trends will stick, as they afford a large demographic the nostalgia of childhood in the 80s, and for the younger tykes, a fresh and upbeat milieu in which to seek entertainment and hang out.

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There are currently 10 responses to “Purchase Ambien”

  1. 1

    On April 11th, 2007, mark said:

    I don’t get the Vitamin/Cabbage Patch Kids example. Maybe Vitamin should put a face on the orange.

  2. 2

    On April 15th, 2007, Penguin said:

    Good god! The Cabbage Patch / Vitamin comparison is spot on (if not just a little jeer to our beloved colleagues). Fantastic.

    Other than that, brave designers of the 2.0, here’s to getting through the fogo!

  3. 3

    On April 26th, 2007, Lauren said:

    I don’t get the cabbage patch reference either.

  4. 4

    On April 27th, 2007, Magnetbox - links for 2007-04-27 said:

    [...] Lego my Logo: Web 2.0 and 1980s Branding Aesthetics A diagram and overview that shows the connection between the aesthetic style of Web 2.0 and the aesthetic style of the 80’s (tags: web design logo) [...]

  5. 5

    On April 27th, 2007, ClioWeb » Blog Archive » Web 2.0 Inspiration from…the 80s? said:

    [...] “Lego my Logo” argues that Web 2.0 design got its inspiration from (or is similar to) the brand aesthetics of the 1980s such as Lego, Frogger, and Cabbage Patch Kids. [...]

  6. 6

    On May 1st, 2007, ClioWeb » Archive » History Carnival 52 said:

    [...] Looking at how history is inspiration, Laura Scime at anEndlessArray sees a connection between the design aesthetic of today’s Web 2.0 look (see Patahistory 2.0) and 1980s design in “Lego my Logo: Web 2.0 and 1980s Branding Aesthetics.” [...]

  7. 7

    On May 2nd, 2007, Joe’s Pick of Carnival #52 | History Now said:

    [...] Lego my Logo: Web 2.0 and 1980s Branding Aesthetics Observant juxtaposition of 1980s childrens’ marketing with Web 2.0 trends. [...]

  8. 8

    On May 7th, 2007, Is Web 2.0 rehased from the 80s? said:

    [...] Just finished reading an article from a new blog that I have not read anything from before and this particular article is how web 2.0 logos are directly taken and rehased from popular 1980s icons like lego, rollups, hot wheels etc. Below is a detailed explanation which is quite fasinating and worth a good laugh. [...]

  9. 9

    On June 6th, 2007, Logo 2.0! « Rudimentary Art of Programming & Development said:

  10. 10

    On April 25th, 2008, Lego Star Wars minifigures said:

    I guess the lego logo does have a similar look.
    Star Wars Lego Collectables

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